I read about Yotta Savings, which is a bit of a goofy name for a bank, on a thread on Hacker News. The name was a bit of a turn-off honestly, it's hard to take a bank seriously when it sounds like my kids saying the name, but the idea behind it is sound.
The founders were inspired by Premium Bonds, which was a UK savings program that was started back in 1956. When you save money into your account, you get entered into a lottery where you can win prizes. The more you save, the more tickets you get into this monthly raffle. With interest rates so low, savings accounts are not appealing.
The idea is that by using human psychology to tease people with a much bigger win (the lottery), you get them to do something good (save money).
Right now, Yotta Savings offers 0.20% APY – which isn't that much lower than the likes of some of the best online savings accounts. Ally Bank is offering 0.60% APY which looks bigger but these are all small numbers. (these are all more than what a brick and mortar bank would offer as interest)
So is this worth it?
Who is Yotta Savings?
Yotta Savings is a financial services company that offers an FDIC-insured interest-bearing account with a twist. Every week, there is a lottery for a prize that is $0.10 to $10 million. For every $25 you have saved, you get a recurring ticket into this lottery. If you put in $100 on day one and never add another dollar, you get 4 tickets for each drawing. Add another $25, then you're up to 5 tickets.
From a banking perspective, it's not that different from other cash management accounts. Cash management accounts are “bank accounts” from a non-bank financial company that has white-labeled a bank's services. Betterment Everyday is the cash management account of Betterment and they've white-labeled seven partner banks (The Bancorp Bank+, Barclays Bank Delaware, Citibank, N.A., Cross River Bank, HSBC Bank USA, N.A. State Street Bank and Trust Company, and Wells Fargo Bank, N.A.).
Yotta Savings is partnered with Synapse, a banking platform, for their services and the partner bank is Evolve Bank & Trust. (FDIC #1299) Evolve Bank & Trust is based out of West Memphis, AR and has been in business since 1925.
How Does the Lottery Work?
You get one recurring ticket for every $25 you deposit into your account. If you withdraw $25, you lose a ticket.
For each of the tickets, you have to pick the numbers similar to a regular lottery. If you don't select the numbers, your tickets will be auto picked.
Every night, starting with Monday, a number is drawn at 9 PM Eastern. On Sunday, the 7th number is drawn and the winners are determined. The numbers are selected by a third party “A” rated insurance carrier and they are not affiliated with Yotta (outside of doing this and being the insurer). The Sunday number is the “Yotta Ball,” similar to a Powerball, and you get way more when you match that number.
The key thing to understand here is that it's important to get into this early. Like a real lottery, some prizes are split. Any of the prizes over $999 are split among the winners. So if two people match the numbers for a $5,000 prize… you each get $2,500.
How can they afford to give away a $10 million prize? They can't… which is why they have an insurance partner that would pay out the jackpot if someone wins it. It's a lottery so you can win lower dollar prizes. Also, much like a lottery, you don't get $10 million. The prize is expressed as a present value of an annuity – so it's “worth $10 million” and you get $5.8 million.
You can also get a ticket by mailing in a handwritten request. Send a “handwritten sheet of paper with your name, address, e-mail, and phone number to: 45 East 22nd St. #26B New York, NY 10010. For each completed sheet of paper, you will receive one (1) Ticket. If you want to select your own numbers you should include those numbers on the sheet of paper. If you do not provide numbers, they will be randomly provided. Limit of one request per envelope. The entry will award a Ticket for the drawing that starts on the next Monday, after the mail in was received (not postmarked).” This is for a single ticket, not a recurring one, and seems like not a great use of a postage stamp. 🙂
This is what I “won” last week:
I joined Yotta mid-week so I didn't get much, I had tickets but they were auto-picked and they have a rule where none of the auto picked numbers would be numbers that had already been drawn.
Turn On Privacy Settings
If you do sign up, make sure you go into your settings and go to Privacy & Security to hide your name. Every winner (First name, Last initial, plus City/State) is shown on the app unless you set it to hide yourself:
Here's what the winners list looks like:
“Yotta Winner” is someone who has chosen to hide their name.
Your Effective Interest Rate Is Higher
The 0.20% APY rate is a baseline – you also get a shot at the prizes too. Since we know the odds of winning each of the prizes, you can calculate your “expected value.”
If you're a fan of pocket, you've probably heard of the term expected value. It's a calculation where you take the various probabilities and multiply them by the prize, then add them up to calculate the amount you would “expect.”
The best example is a coin flip. Let's say you win $100 if it's heads but you lose $100 if it's tails. On a perfectly balanced coin, if you flip it a hundred times you should win $100 half the time and lose $100 half the time. The expected value per flip is $0.
If you have an unbalanced coin that will hit heads 55% of the time, your expected value changes. For every hundred flips, you would win 55 times and lose only 45 times. This is a difference of $1000 – which means your expected value per flip is $10.
Someone on Hacker News did the math on this and estimated that the interest rate you would expect to get is closer to 2% after you factor in the prizes. That would be more than double every savings account out there.
Is Yotta Savings Legit?
I would say so. They've partnered with an FDIC insured bank and the account doesn't have any minimums or monthly fees, so there doesn't appear to be any “gotchas” in the account. Your money is FDIC insured so you have backing from the federal government.
Yotta Savings Referral Bonus Promotion – Free 100 Tickets
If you get a referral from an existing customer, you can get an extra 100 tickets after you make a deposit. This is a one-time bonus and you can deposit any amount to get it.
If you need one, my code is JIM4. Or you can click on the button below. You'll need the code to get the bonus otherwise you miss out on the free tickets.
Is This Worth It?
I think it's a fun twist on an old idea and I think it has merit especially in our low-interest-rate environment. Interest rates are going to be low for a while and so this may inspire more people to save.
The appeal is that you can enter into a weekly lottery drawing without having to “pay” for a ticket. You save money (a good thing) and that money earns a little bit of interest (also a good thing) but you sacrifice some opportunity cost (it could earn a little more elsewhere) for a shot at a bigger prize.
If you know folks who love playing the lottery, show them this app. They get a free drawing into a lottery for doing something financially beneficial – saving. Win-win.
How much interest are you really giving up? Let's say you could get 1% more interest at a another bank. On $25, 1% for an entire year is…
I just opened an account to see what the hype was all about and the process took just a few minutes. I'll let you know if I win anything! 🙂