Capital One Shopping is a money savings app that has been around for years but it was previously called Wikibuy. I've seen them in advertisements all over the place and it made me wonder if this thing was worth checking out.
If you're like me, you always want to save money when you shop… but who wants to spend all that time researching every purchase? Checking coupon sites to see if they have real coupons (and not a list of expired ones), checking prices everywhere, and generally spending loads of time with no benefit. If it's a big purchase then it's worth it, but if it's a small one? No thanks.
Well, what if a tool does it for you seamlessly? What if you didn't have to do it because an app did it for you>
If that appeals to you, you'll want to read this Wikibuy review.
We'll show you exactly how Capital One Shopping works, from its history to its pros and cons, so you can decide if Wikibuy is a money-saving tool you need in your wallet hacking arsenal.
What is Capital One Shopping?
Capital One Shopping is a browser extension that was launched in 2014. It grew in popularity so quickly that Capital One purchased it in 2018.
Today, Capital One Shopping has millions of users.
Capital One Shopping's purpose? To save you cash when you shop online. Capital One Shopping calls itself an “automated shopping assistant.” Similar to Honey, Capital One Shopping is a browser extension and mobile device app. It works with Google Chrome, Safari, Mozilla Firefox, and Microsoft Edge.
It works with both desktop computers and mobile devices including Android and iOS, and it's designed for online shopping only.
How Does Capital One Shopping Work?
Capital One Shopping is easy to use. After you add the Capital One Shopping browser extension on your desktop computer or mobile device, your money savings is pretty much automatic.
You can save with Capital One Shopping in three different ways. First, you can use it to get a better deal on items you buy online. As you are shopping at Amazon, Walmart or any of the other thousands of stores Capital One Shopping monitors, Capital One Shopping will automatically search for a better deal on items you shop for.
I was looking at a USB microphone and Capital One Shopping checked while I was looking at the product page:
Once the item is in your cart, Capital One Shopping also scours the internet for a better deal on the item – even if the better deal isn't at the store you're currently shopping at.
As you shop, you'll get a Capital One Shopping notification popup page that shows you all of the great deals on the internet for the product you're looking to buy. Also, it'll show you top alternatives to the product you're looking at. Your Capital One Shopping page even shows you the Amazon reviews and other user reviews for the product, including YouTube reviews and professional reviews.
This makes comparison shopping super easy – especially when it comes to stores like Amazon where you can choose from multiple sellers on many items. If Wikibuy finds a better offer, it will appear on your screen in just seconds, saving you lots of time.
Once you click on the better deal you're free to add it to your cart. Also, Wikibuy will instantly find any applicable coupon codes and discounts and automatically apply the best usable code to your order for even more money savings.
Capital One Shopping goes one step further and helps you earn credits for shopping when you access stores and shop through the Capital One Shopping portal. As with Rakuten, Capital One Shopping has percentages you can earn from each store when you shop.
When I searched Capital One Shopping deals for this article, I found a 9% rewards offer from JCPenney and a 3% rewards offer from Microsoft. You can go to the Capital One Shopping homepage to find current reward shopping offers.
After you've earned your reward credits, you can use your credits to purchase gift cards to popular stores on Capital One Shopping – it's free money.
You can find the complete list of stores Capital One Shopping monitors by searching on the Capital One Shopping website
Other Key Capital One Shopping Features
Capital One Shopping has some other great features that make it easy for you to save money too.
The Capital One Shopping site has a “universal search” feature that allows you to immediately find a better deal on specific items you're looking for.
For instance, if you're looking for an iPhone 8, just type that phrase in the search bar at the top of the Capital One Shopping site. You'll get a list of all of the current deals Capital One Shopping finds on the iPhone 8.
From there, you can choose the deal you want and purchase your phone or other items.
Price Drop Alerts
If you've been searching for a particular item but decide you don't want to buy just yet, Capital One Shopping keeps your search in mind. Then it'll notify you when it finds any price drops or better deals on the product.
Even after you've purchased your product, Capital One Shopping will keep searching to see if it goes on sale to offer you a potentially better deal.
As a bonus, Capital One Shopping will notify you when others get great deals on items you've been looking at so that you can take advantage of those deals too.
Capital One Shopping always has featured offers on its homepage. These offers are designed to ensure you don't miss out on great deals on a variety of products.
Capital One Shopping works hard to ensure you don't miss out on lower prices on any item you want to buy online.
How Much Does Capital One Shopping Cost?
Capital One Shopping is a totally free app/browser extension. There's no signup fee, no initial cost, and no monthly fee.
Who is Capital One Shopping For?
Capital One Shopping is for anyone who shops online and anyone who wants to save money as they shop online. If you like saving money on online purchases and earning gift cards, you'll benefit from Capital One Shopping.
And if you're into saving time you'll like Capital One Shopping as well. Summed up, Capital One Shopping provides one more way to make your life easier and help you make fast money.
How Do I Get Capital One Shopping?
Adding Capital One Shopping is easy. You can get Capital One Shopping in several places by adding it to the browser directly from:
- The Chrome web store
- Mozilla Firefox add-on page
- Safari Extensions store
If you want the mobile version, know that the Capital One Shopping app is available at the app stores for both Android and iOS.
Adding Capital One Shopping
I use Google Chrome so adding it was just like adding any other browser extension.
Here's the homepage:
Then you're directed to the Chrome Web Store:
Click Add to Chrome and give it permission to Add the Extension:
It takes a few seconds to add to your browser. Then you're directed to create an account so they can get you your rewards:
After this, you're asked a few purchasing questions like how many purchases you make in a month and your favorite stores. You can skip these.
Then, you're given a quick tutorial about how Capital One Shopping works. It only checks for better deals when you activate it (much like other cash back portals, where you have to click through them). For all practical purposes, it's automatic.
The beauty is in the coupon codes and how it will try to apply the codes automatically, so you don't have to search for them and try invalid codes repeatedly, and comparison shop.
What Else Do I Need to Know About Capital One Shopping?
There are a couple of other things you should know about Capital One Shopping. Capital One Shopping does collect data as you shop and but it doesn't sell that data to third party companies. They do this to help you find better deals on the items you're shopping for and to help your fellow Capital One Shopping members get better deals as well.
In terms of ratings, Capital One Shopping has a 4.6 out of 5 stars (Excellent) rating on Trustpilot. In fact, a full 95 percent of Trustpilot reviewers rated the app as “excellent.” Capital One Shopping even has a 5-star rating on the Google Chrome store site.
Finally, Capital One Shopping doesn't have a customer service phone number but you can search through the Capital One Shopping FAQ page and find answers to a lot of questions about the app. And they have an email contact form if you need to reach someone there.
Capital One Shopping has proven itself as a smart way to save money when you shop online. And you can use the money you save to get started on your flywheel fund, pay off debt, save for a vacation or work towards any other money goal you have.
Have you ever used Capital One Shopping? If so, we'd love to hear about your experience with it!
*Capital One Shopping compensates us when you sign up for Capital One Shopping using the links we provided.